/* ============================================================
   Denes Garda — media kit
   Press-sheet editorial: white paper, black ink, one red.
   ============================================================ */

:root{
  --paper:      #ffffff;
  --ink:        #0a0a0a;
  --ink-2:      #5c5c5c;
  --ink-3:      #949494;
  --rule:       #e2e2e2;
  --rule-soft:  #efefef;
  --flag:       #e5341f;   /* printer's registration red */
  --wash:       #f6f6f4;

  --w:      1240px;
  --gut:    clamp(20px, 5vw, 64px);
  --sec:    clamp(72px, 11vh, 132px);

  --disp: "Archivo", "Helvetica Neue", Arial, sans-serif;
  --body: "Newsreader", Georgia, serif;
}

*, *::before, *::after{ box-sizing:border-box; }

/* A `display` rule otherwise beats the hidden attribute and leaks the element. */
[hidden]{ display:none !important; }

html{ -webkit-text-size-adjust:100%; scroll-behavior:smooth; }
@media (prefers-reduced-motion: reduce){ html{ scroll-behavior:auto; } }

body{
  margin:0;
  background:var(--paper);
  color:var(--ink);
  font-family:var(--body);
  font-size:17px;
  line-height:1.6;
  font-optical-sizing:auto;
  -webkit-font-smoothing:antialiased;
}

img, video{ display:block; max-width:100%; }
h1,h2,h3,p,dl,dd,figure,ul,ol{ margin:0; }
ul,ol{ list-style:none; padding:0; }
a{ color:inherit; }

::selection{ background:var(--flag); color:#fff; }

:focus-visible{
  outline:2px solid var(--flag);
  outline-offset:3px;
  border-radius:1px;
}

.wrap{ width:100%; max-width:var(--w); margin-inline:auto; padding-inline:var(--gut); }

.skip{
  position:absolute; left:-9999px; top:0; z-index:100;
  background:var(--ink); color:#fff; padding:12px 18px;
  font-family:var(--disp); font-size:.8rem; text-decoration:none;
}
.skip:focus{ left:8px; top:8px; }

/* ---------- shared type roles ---------- */

.eyebrow{
  font-family:var(--disp);
  font-stretch:72%;
  font-weight:700;
  font-size:.72rem;
  letter-spacing:.15em;
  text-transform:uppercase;
  color:var(--ink);
  margin:0;
}
.eyebrow--muted{ color:var(--ink-3); }

.mono{
  font-family:var(--disp);
  font-stretch:72%;
  font-weight:600;
  font-size:.72rem;
  letter-spacing:.12em;
  text-transform:uppercase;
  color:var(--ink-2);
}

.rule{ border:0; border-top:1px solid var(--rule); margin:0; }
.rule--flag{ border-top:2px solid var(--flag); }

.link{
  font-family:var(--disp);
  font-stretch:80%;
  font-weight:600;
  font-size:.82rem;
  letter-spacing:.08em;
  text-transform:uppercase;
  text-decoration:none;
  padding-bottom:2px;
  border-bottom:1px solid var(--ink);
  transition:color .18s ease, border-color .18s ease;
}
.link:hover{ color:var(--flag); border-color:var(--flag); }
.link--quiet{ border-color:var(--rule); color:var(--ink-2); }

.btn{
  display:inline-flex; align-items:center; gap:.6em;
  font-family:var(--disp);
  font-stretch:82%;
  font-weight:700;
  letter-spacing:.09em;
  text-transform:uppercase;
  text-decoration:none;
  background:var(--ink); color:#fff;
  border:1px solid var(--ink);
  padding:.95em 1.5em;
  font-size:.82rem;
  transition:background .18s ease, border-color .18s ease, transform .18s ease;
}
.btn:hover{ background:var(--flag); border-color:var(--flag); }
.btn:active{ transform:translateY(1px); }
.btn--sm{ padding:.62em 1em; font-size:.72rem; }
.btn--lg{ padding:1.15em 2.2em; font-size:.95rem; }
.btn::after{ content:"→"; font-family:var(--disp); font-stretch:100%; }

/* ---------- top bar ---------- */

.topbar{
  position:sticky; top:0; z-index:40;
  background:var(--paper);
  border-bottom:1px solid var(--rule);
}
.topbar__in{
  display:flex; align-items:center; gap:24px;
  height:60px;
}
.wordmark{
  font-family:var(--disp);
  font-stretch:105%;
  font-weight:800;
  font-size:.9rem;
  letter-spacing:.02em;
  text-transform:uppercase;
  text-decoration:none;
  white-space:nowrap;
}
.nav{ margin-inline:auto; }
.nav ul{ display:flex; gap:22px; }
.nav a{
  font-family:var(--disp);
  font-stretch:72%;
  font-weight:600;
  font-size:.74rem;
  letter-spacing:.13em;
  text-transform:uppercase;
  text-decoration:none;
  color:var(--ink-2);
  transition:color .18s ease;
}
.nav a:hover, .nav a[aria-current="true"]{ color:var(--ink); }
.nav a[aria-current="true"]{ box-shadow:0 6px 0 -5px var(--flag); }

.topbar__right{ display:flex; align-items:center; gap:14px; margin-left:auto; }
.nav + .topbar__right{ margin-left:0; }

.pill{
  display:inline-flex; align-items:center; gap:.5em;
  font-family:var(--disp);
  font-stretch:72%; font-weight:600; font-size:.7rem;
  letter-spacing:.12em; text-transform:uppercase;
  color:var(--ink-2);
  white-space:nowrap;
}
.pill i{
  width:7px; height:7px; border-radius:50%;
  background:var(--flag);
  animation:blink 2.4s ease-in-out infinite;
}
@keyframes blink{ 0%,100%{opacity:1} 50%{opacity:.25} }

/* ---------- masthead ---------- */

/* Kept short on purpose: the samples should be reachable almost immediately. */
.hero{ padding-block:clamp(28px,4vw,52px) clamp(44px,6vw,72px); }

.hero__grid{
  display:grid;
  grid-template-columns:1fr auto;
  gap:clamp(24px,4vw,56px);
  align-items:end;
}
.hero__eyebrow{ color:var(--ink-3); margin-bottom:clamp(14px,2vw,22px); }

.masthead{
  font-family:var(--disp);
  font-stretch:118%;
  font-weight:800;
  font-size:clamp(3.6rem, 11vw, 8.5rem);
  line-height:.82;
  letter-spacing:-.025em;
  text-transform:uppercase;
  margin:0 0 clamp(16px,2.5vw,28px);
}
.masthead .word{ display:block; overflow:hidden; }
.masthead .word > span{
  display:block;
  transform:translateY(105%);
  animation:rise .9s cubic-bezier(.19,1,.22,1) forwards;
}
.masthead .word:nth-child(2) > span{ animation-delay:.09s; }
@keyframes rise{ to{ transform:translateY(0); } }

.hero__frame{ width:clamp(140px, 15vw, 186px); }

.hero__foot{
  display:grid;
  grid-template-columns:minmax(0,1.15fr) minmax(0,1fr);
  gap:clamp(24px,5vw,72px);
  padding-top:clamp(20px,3vw,32px);
}
.thesis{
  font-family:var(--body);
  font-size:clamp(1.2rem,2.1vw,1.7rem);
  line-height:1.32;
  letter-spacing:-.011em;
  text-wrap:balance;
  max-width:24ch;
}

.facts{
  display:grid;
  grid-template-columns:repeat(2,minmax(0,1fr));
  gap:0;
  align-self:start;
  border-top:1px solid var(--rule);
}
.facts > div{
  padding:12px 0;
  border-bottom:1px solid var(--rule-soft);
}
.facts > div:nth-child(odd){ padding-right:16px; }
.facts dt{
  font-family:var(--disp); font-stretch:72%; font-weight:600;
  font-size:.68rem; letter-spacing:.13em; text-transform:uppercase;
  color:var(--ink-3); margin-bottom:2px;
}
.facts dd{
  font-family:var(--disp); font-stretch:88%; font-weight:600;
  font-size:.95rem; letter-spacing:-.005em;
}

.hero__cta{
  display:flex; align-items:center; gap:clamp(18px,3vw,32px);
  flex-wrap:wrap;
  padding-top:clamp(28px,4vw,44px);
}

/* ---------- section chrome ---------- */

.section{
  padding-block:var(--sec);
  border-top:1px solid var(--rule);
  scroll-margin-top:60px; /* clears the sticky bar */
}
.section--wash{ background:var(--wash); }

.section__head{
  display:flex; align-items:baseline; justify-content:space-between;
  gap:24px; flex-wrap:wrap;
  padding-bottom:14px;
  border-bottom:1px solid var(--ink);
  margin-bottom:clamp(28px,4vw,44px);
}
.section__title{
  font-family:var(--disp);
  font-stretch:112%; font-weight:800;
  font-size:clamp(1.5rem,3.4vw,2.6rem);
  line-height:1;
  letter-spacing:-.02em;
  text-transform:uppercase;
}
.section__meta{ text-align:right; }

/* Sections whose content is capped narrower than the container pull their
   heading rule in to match, so the two share a right edge. */
.section--narrow .section__head,
.section--narrow .section__note{ max-width:960px; }
.section__note{
  font-size:.95rem; color:var(--ink-2);
  max-width:56ch; margin-top:-14px; margin-bottom:clamp(24px,3vw,36px);
}

/* ---------- the 9:16 frame ---------- */

.frame{
  position:relative;
  aspect-ratio:9/16;
  background:var(--ink);
  overflow:hidden;
}
.frame video, .frame img{
  width:100%; height:100%; object-fit:cover;
}

.slate{
  position:absolute; inset:0;
  display:flex; flex-direction:column; align-items:center; justify-content:center;
  gap:8px;
  background:
    repeating-linear-gradient(45deg, #131313 0 10px, #171717 10px 20px);
  color:#8d8d8d;
  text-align:center; padding:16px;
}
.slate__ratio{
  font-family:var(--disp); font-stretch:112%; font-weight:800;
  font-size:1.5rem; letter-spacing:-.02em; color:#fff;
}
.slate__note{
  font-family:var(--disp); font-stretch:72%; font-weight:600;
  font-size:.62rem; letter-spacing:.11em; text-transform:uppercase;
  color:#7a7a7a; word-break:break-all;
}

/* the signature: platform UI safe margins, on hover only */
.safe{
  position:absolute; inset:0;
  opacity:0; transition:opacity .22s ease;
  pointer-events:none;
}
.safe__box{
  position:absolute;
  top:7%; bottom:21%; left:5%; right:19%;
  border:1px dashed rgba(229,52,31,.85);
}
.safe__tag{
  position:absolute; left:0; top:-1px; transform:translateY(-100%);
  font-family:var(--disp); font-stretch:72%; font-weight:700;
  font-size:.55rem; letter-spacing:.14em; text-transform:uppercase;
  color:var(--flag); background:rgba(10,10,10,.75);
  padding:2px 5px; white-space:nowrap;
}
.frame--hero:hover .safe{ opacity:1; }

/* ---------- work grid ---------- */

/* Three across, capped short of the full container. A handful of samples fills
   this cleanly; stretched to the full width they would read as gaps. */
.work{
  display:grid;
  grid-template-columns:repeat(3, minmax(0,1fr));
  gap:clamp(10px,1.4vw,18px);
  max-width:960px;
}
@media (max-width:620px){ .work{ grid-template-columns:repeat(2,minmax(0,1fr)); } }

.tile{ display:block; }
.tile__btn{
  display:block; width:100%; padding:0; border:0; background:none;
  font:inherit; color:inherit; text-align:left; cursor:pointer;
  text-decoration:none;
}
.tile .frame{ transition:transform .3s cubic-bezier(.19,1,.22,1); }
.tile__btn:hover .frame, .tile__btn:focus-visible .frame{ transform:translateY(-4px); }
.tile__btn:hover .safe, .tile__btn:focus-visible .safe{ opacity:1; }

.tile__play{
  position:absolute; left:10px; bottom:10px; z-index:2;
  width:26px; height:26px; border-radius:50%;
  background:rgba(255,255,255,.92); color:var(--ink);
  display:grid; place-items:center;
  font-size:.6rem; line-height:1;
  transition:background .18s ease, color .18s ease;
}
.tile__btn:hover .tile__play{ background:var(--flag); color:#fff; }

.tile__cap{
  display:flex; align-items:baseline; justify-content:space-between;
  gap:10px; padding-top:10px;
  border-top:1px solid var(--rule);
  margin-top:10px;
}
.tile__brand{
  font-family:var(--disp); font-stretch:92%; font-weight:700;
  font-size:.82rem; letter-spacing:-.005em;
}
.tile__title{
  display:block;
  font-size:.9rem; color:var(--ink-2); line-height:1.35; margin-top:1px;
}
.tile__plat{
  font-family:var(--disp); font-stretch:72%; font-weight:600;
  font-size:.62rem; letter-spacing:.12em; text-transform:uppercase;
  color:var(--ink-3); white-space:nowrap;
}

/* ---------- data table (stats + services + addons) ---------- */

.table{ width:100%; border-collapse:collapse; }
.table th{
  font-family:var(--disp); font-stretch:72%; font-weight:700;
  font-size:.66rem; letter-spacing:.14em; text-transform:uppercase;
  color:var(--ink-3);
  text-align:right; padding:0 0 10px;
  border-bottom:1px solid var(--rule);
}
.table th:first-child{ text-align:left; }
.table td{
  padding:16px 0;
  border-bottom:1px solid var(--rule-soft);
  text-align:right;
  font-family:var(--disp); font-stretch:88%; font-weight:600;
  font-size:1rem; font-variant-numeric:tabular-nums;
}
.table td:first-child{ text-align:left; }
.table tr:last-child td{ border-bottom:1px solid var(--rule); }

.plat__name{
  font-family:var(--disp); font-stretch:100%; font-weight:800;
  font-size:1.05rem; letter-spacing:-.01em;
}
.plat__handle{
  display:block;
  font-family:var(--disp); font-stretch:72%; font-weight:500;
  font-size:.7rem; letter-spacing:.1em; text-transform:lowercase;
  color:var(--ink-3); margin-top:2px; text-decoration:none;
}
a.plat__handle:hover{ color:var(--flag); }

.audience{
  display:grid; grid-template-columns:repeat(3,minmax(0,1fr));
  gap:clamp(16px,3vw,32px);
  margin-top:clamp(28px,4vw,40px);
}
@media (max-width:620px){ .audience{ grid-template-columns:1fr; } }
.audience > div{ border-top:2px solid var(--ink); padding-top:12px; }
.audience dt{
  font-family:var(--disp); font-stretch:72%; font-weight:600;
  font-size:.66rem; letter-spacing:.13em; text-transform:uppercase;
  color:var(--ink-3);
}
.audience dd{
  font-family:var(--disp); font-stretch:105%; font-weight:800;
  font-size:clamp(1.3rem,2.4vw,1.9rem); letter-spacing:-.02em; margin-top:4px;
}

/* ---------- services ---------- */

.packs{
  display:grid; grid-template-columns:repeat(3,minmax(0,1fr));
  gap:0;
  border-top:2px solid var(--ink);
}
@media (max-width:800px){ .packs{ grid-template-columns:1fr; } }
.pack{
  padding:24px clamp(18px,2.4vw,28px) 28px;
  border-bottom:1px solid var(--rule);
  border-right:1px solid var(--rule);
  display:flex; flex-direction:column;
}
.pack:first-child{ padding-left:0; }
.pack:last-child{ border-right:0; padding-right:0; }
@media (max-width:800px){
  .pack{ padding-inline:0; border-right:0; }
}
.pack__name{
  font-family:var(--disp); font-stretch:100%; font-weight:800;
  font-size:1.15rem; letter-spacing:-.012em; text-transform:uppercase;
}
.pack__price{
  font-family:var(--disp); font-stretch:118%; font-weight:800;
  font-size:clamp(1.9rem,3.4vw,2.7rem); line-height:1;
  letter-spacing:-.03em; margin:10px 0 18px;
  font-variant-numeric:tabular-nums;
}
.pack__list{ display:grid; gap:8px; margin-top:auto; }
.pack__list li{
  font-size:.95rem; color:var(--ink-2); line-height:1.4;
  padding-left:16px; position:relative;
}
.pack__list li::before{
  content:""; position:absolute; left:0; top:.62em;
  width:7px; height:1px; background:var(--flag);
}

.addons{ margin-top:clamp(32px,4vw,48px); }
.addons .eyebrow{ margin-bottom:8px; }

/* ---------- brands ---------- */

.brands{
  display:grid;
  grid-template-columns:repeat(3,minmax(0,1fr));
  border-top:2px solid var(--ink);
}
@media (max-width:700px){ .brands{ grid-template-columns:repeat(2,minmax(0,1fr)); } }
.brands li{
  border-bottom:1px solid var(--rule);
  border-right:1px solid var(--rule);
  padding:clamp(18px,2.6vw,26px) 0 clamp(18px,2.6vw,26px) clamp(14px,2vw,22px);
}
/* Flush left at the start of every row, no right rule at the end of one. */
.brands li:nth-child(3n){ border-right:0; }
.brands li:nth-child(3n+1){ padding-left:0; }
@media (max-width:700px){
  .brands li:nth-child(3n){ border-right:1px solid var(--rule); }
  .brands li:nth-child(3n+1){ padding-left:clamp(14px,2vw,22px); }
  .brands li:nth-child(2n){ border-right:0; }
  .brands li:nth-child(2n+1){ padding-left:0; }
}
.brands span, .brands a{
  font-family:var(--disp); font-stretch:105%; font-weight:700;
  font-size:clamp(1.05rem,2.1vw,1.5rem);
  letter-spacing:-.015em; text-transform:uppercase;
  text-decoration:none; color:var(--ink-2);
  transition:color .18s ease;
}
.brands a:hover{ color:var(--flag); }

.quote{
  margin-top:clamp(36px,5vw,56px);
  max-width:38ch;
}
.quote blockquote{
  margin:0;
  font-family:var(--body); font-style:italic; font-weight:400;
  font-size:clamp(1.25rem,2.6vw,1.85rem);
  line-height:1.34; letter-spacing:-.012em;
  text-indent:-.42em;
}
.quote figcaption{ margin-top:14px; }

/* ---------- contact ---------- */

.contact{ background:var(--ink); color:#fff; border-top:0; }
.contact .section__head{ border-bottom-color:rgba(255,255,255,.28); }
.contact .eyebrow{ color:rgba(255,255,255,.5); }
.contact__pitch{
  font-size:clamp(1.05rem,1.7vw,1.3rem); line-height:1.45;
  color:rgba(255,255,255,.72); max-width:34ch;
  margin-bottom:clamp(20px,3vw,28px);
}
.contact__mail{
  display:inline-block;
  font-family:var(--disp); font-stretch:100%; font-weight:800;
  font-size:clamp(1.3rem,3.6vw,2.4rem);
  letter-spacing:-.028em;
  text-decoration:none;
  border-bottom:2px solid var(--flag);
  padding-bottom:4px;
  word-break:break-word;
  transition:color .18s ease;
}
.contact__mail:hover{ color:var(--flag); }
.contact__socials{ display:flex; flex-wrap:wrap; gap:10px 22px; margin-top:24px; }
.contact__socials a{
  font-family:var(--disp); font-stretch:78%; font-weight:600;
  font-size:.78rem; letter-spacing:.1em; text-transform:uppercase;
  text-decoration:none; color:rgba(255,255,255,.62);
  border-bottom:1px solid rgba(255,255,255,.24); padding-bottom:2px;
  transition:color .18s ease, border-color .18s ease;
}
.contact__socials a:hover{ color:#fff; border-color:var(--flag); }

/* ---------- footer ---------- */

.footer{ border-top:1px solid var(--rule); padding-block:26px; }
.footer__in{
  display:flex; align-items:center; justify-content:space-between;
  gap:16px 24px; flex-wrap:wrap;
}
/* ---------- player ---------- */

.lightbox{
  position:fixed; inset:0; z-index:80;
  background:rgba(8,8,8,.94);
  display:grid; place-items:center;
  padding:clamp(16px,4vw,40px);
}
.lightbox[hidden]{ display:none; }
.lightbox__stage{
  display:flex; flex-direction:column; align-items:center; gap:14px;
  max-height:100%;
}
.frame--play{
  height:min(78vh, 720px);
  width:auto; aspect-ratio:9/16;
  background:#000;
}
.frame--play video{ width:100%; height:100%; object-fit:contain; }
.lightbox__caption{
  font-family:var(--disp); font-stretch:78%; font-weight:600;
  font-size:.76rem; letter-spacing:.11em; text-transform:uppercase;
  color:rgba(255,255,255,.62); text-align:center;
}
.lightbox__close{
  position:absolute; top:clamp(14px,3vw,26px); right:clamp(14px,3vw,26px);
  background:none; border:1px solid rgba(255,255,255,.35); color:#fff;
  font-family:var(--disp); font-stretch:78%; font-weight:600;
  font-size:.72rem; letter-spacing:.12em; text-transform:uppercase;
  padding:.6em 1.1em; cursor:pointer;
  transition:background .18s ease, border-color .18s ease;
}
.lightbox__close:hover{ background:var(--flag); border-color:var(--flag); }

body.is-locked{ overflow:hidden; }

/* ---------- responsive ---------- */

@media (max-width:860px){
  .nav{ display:none; }
  .hero__grid{ grid-template-columns:1fr; align-items:start; }
  .hero__frame{ display:none; }
  .hero__foot{ grid-template-columns:1fr; gap:28px; }
  .thesis{ max-width:none; }
}

@media (max-width:520px){
  body{ font-size:16px; }
  .topbar .pill{ display:none; }
  .facts{ grid-template-columns:1fr; }
  .facts > div:nth-child(odd){ padding-right:0; }
  .hero__cta{ gap:16px; }
  .btn--lg{ width:100%; justify-content:space-between; }
  .section__head{ border-bottom-width:1px; }
  .tile__cap{ flex-direction:column; gap:2px; }
  .table th:nth-child(3), .table td:nth-child(3){ display:none; }
}

@media (prefers-reduced-motion: reduce){
  *, *::before, *::after{
    animation-duration:.001ms !important;
    animation-iteration-count:1 !important;
    transition-duration:.001ms !important;
  }
  .masthead .word > span{ transform:none; }
}

@media print{
  .topbar, .lightbox, .skip, .hero__cta{ display:none; }
  .section, .hero{ padding-block:24px; break-inside:avoid; }
  .contact{ background:#fff; color:#000; }
  .contact .contact__pitch, .contact__socials a{ color:#333; }
}